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September 13, 2021 11:49 AM

Babyscripts raises $12M Series B, led by MemorialCare's innovation fund

Jessica Kim Cohen
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    Digital pregnancy care company Babyscripts has raised $12 million in a Series B funding round led by the MemorialCare Innovation Fund, an investment arm of the MemorialCare Health System.

    The Series B funding will go expanding Babyscripts to additional U.S. providers and developing new care models for payers, the Washington-based company announced Monday.

    Babyscripts, a mobile app that helps patients manage pregnancy and postpartum care, has raised $20.3 million since its founding in 2013, according to Crunchbase.

    Babyscripts shares educational content and remotely monitors data like weight and blood pressure for prenatal and postpartum patients, enabling physicians to detect prenatal risks more quickly and manage more of patients' pregnancies virtually and at a lower cost, according to the company. Generally, payers sponsor use of Babyscripts at hospitals and health systems.

    Other investors in Babyscripts' Series B round include the Dutch electronics company Philips, the Aurora-based University of Colorado Anschutz Medical Campus's innovation fund, Phoenix-based Banner Health, WellSpan Health of central Pennsylvania, Cleveland-based University Hospitals and Froedtert & the Medical College of Wisconsin in Milwaukee.

    Babyscripts is part of the broader telehealth and virtual care sector, which has experienced rapid growth during the COVID-19 pandemic.

    "The pandemic exacerbated existing disparities in maternal health, while showcasing the effectiveness of digital tools for managing pregnancy and equalizing care," Caleb Winder, managing director of the MemorialCare Innovation Fund, said in a news release.

    Telehealth companies raised $4.2 billion in the first half of 2021, up from $1.7 billion during the first half of 2020, according to data from Mercom Capital Group. That $4.2 billion in telehealth funding accounts for nearly 30% of a record $14.9 billion that digital health companies collectively raised during the first half of the year.

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    • News
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        • Nominate/Eligibility
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        • Top 25 Emerging Leaders
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        • Diversity in Healthcare
          • - Luminaries
          • - Top 25 Diversity Leaders
          • - Leaders to Watch
        • Women in Healthcare
          • - Luminaries
          • - Top 25 Women Leaders
          • - Women to Watch
      • Conferences
        • Digital Health Transformation Summit
        • ESG: The Implementation Imperative Summit
        • Leadership Symposium
        • Social Determinants of Health Symposium
        • Women Leaders in Healthcare Conference
      • Galas
        • Best Places to Work Awards Gala
        • Health Care Hall of Fame Gala
        • Top 25 Diversity Leaders Gala
        • Top 25 Women Leaders Gala
      • Virtual Briefings
        • - Hospital of the Future
        • - Value Based Care
        • - Hospital at Home
        • - Workplace of the Future
        • - AI and Digital Health
        • - Future of Staffing
        • - Hospital of the Future (Fall)
      • Webinars
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