Read the event recap that was published in Modern Healthcare to gain insights from leaders who are forging the future of healthcare.
Modern Healthcare Staff
Custom Content Strategist
Adam Rubenfire is Modern Healthcare's Custom Content Strategist. He is responsible for the development of webinars, white papers and other engaging content for marketers looking to target the healthcare industry. Prior to his current role, he served as Modern Healthcare's supply chain reporter. His work has also appeared in the Wall Street Journal, Automotive News and Crain’s Detroit Business. He has a bachelor’s degree in organizational studies from the University of Michigan. He joined Modern Healthcare in 2014.
The makers of three popular health-related mobile apps have reached settlements with the New York attorney general's office over allegations that they could have harmed consumers by giving them wrong or misleading results.
In the quest to help patients lower their prescription drug costs and deal with high-deductible health plans, pharmacy benefit managers and tech startups are elbowing out insurers. They're encouraging patients to trade their insurance cards for discount cards when they reach the pharmacy register.