Henry Ford Health System in Detroit has promoted Dr. Michael Genord to president and CEO of Health Alliance Plan of Michigan and executive vice president of the six-hospital health system.
Genord, 53, who previously was CEO of HealthPlus, which in 2016 merged with HAP, has been HAP's interim CEO July 2019, when he replaced a retiring Terri Kline.
"Mike Genord brings a coveted balance of executive leadership on both the payer and provider sides of the healthcare industry," said Wright Lassiter III, president and CEO of Henry Ford Health System, in a statement. "His experience as a physician has allowed him to build meaningful relationships with HAP's provider partners, an essential element of providing the best care and coverage for HAP members. This integrated care and coverage model will be key as HAP continues to be poised for future growth and expansion."
Genord will continue serving as president and CEO of HAP Empowered Health Plan, a licensed HMO and wholly owned subsidiary of HAP that serves Medicaid and dual eligible Medicare-Medicaid beneficiaries. HAP empowered is the former Trusted Health Plan, which HAP acquired in 2019.
"Throughout every step in my journey, I have seen the fundamental value of trusted relationships between physicians and payers and a fierce dedication to community," Genord said in a statement. "I am thrilled to continue in this role as HAP's leader, working alongside our physician partners to disrupt the market, creating unprecedented quality and value for our members."
Genord serves on a number of boards, including the Alliance of Community Health Plans, Health Plan Alliance, the Greater Detroit Area Health Council, the Greater Flint Health Coalition and Notre Dame Preparatory.
He is board certified in obstetrics and gynecology, earning his medical degree from the Michigan State University College of Human Medicine. He also has a master's degree in business administration from Michigan State University's Eli Broad Graduate School of Management and a bachelor's degree from the University of Michigan.
This article was originally published in Crain's Detroit Business.