Press Ganey is acquiring consumer experience and market research firm Forsta for an undisclosed amount, the patient satisfaction research company announced Monday.
The deal broadens Press Ganey's purview by marrying its healthcare quality and safety business to Forsta's experience with consumer brands such as Avon Products, eBay, Best Buy and Mars. Press Ganey will also gain access to Forsta's technology platforms.
"Coming together with Forsta brings Press Ganey's healthcare expertise to the global stage and enables cross-industry comparisons, which so many organizations are eager for in the current climate," Press Ganey Chairman and CEO Patrick Ryan wrote in an email. Press Ganey expects the deal to close in the second quarter, pending regulatory approvals. The company serves more than 41,000 U.S. healthcare facilities, while Forsta has about 5,000 customers in more than 100 countries.
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