Best in Business Awards - 2024

OVERVIEW: Ascent Strategy Group is an agency dedicated to transforming healthcare through innovative public relations tools tailored for the digital health sector. Its mission is rooted in promoting health equity, using tools like Digital Health IQ, which blends AI insights from patient and clinician feedback, and StoryRise, a structured creative protocol that redefines healthcare storytelling.

IMPACT ACHIEVED: In its inaugural year, Ascent Strategy Group made significant strides in addressing health disparities. By conducting media tours in heart health deserts and collaborating with physician influencers, the agency raised awareness of chronic conditions. These efforts increased physician recommendations, boosted client sales and expanded access to underserved communities. For a healthtech brand, Ascent Strategy Group achieved a 4:1 ROI, surpassing all metrics and tripling its target audience reach.

DISTINCTIVE EDGE: Ascent Strategy Group combines data-driven approaches with innovative storytelling and strategic research promotion. Through its Poster Session methodology, Ascent secures national coverage that drives traffic and engagement. A standout campaign targeting younger consumers used a film short that garnered over one million views, with 70% from the target demographic, reshaping how healthcare brands connect with diverse audiences. Ascent Strategy Group’s commitment to measurable success and meaningful impact sets it apart.