Silver award for video campaign
IntelyCare
Supplier/Vendor/Pharma
Campaign: Nurse-Life Balance
Agency/Firm: Native Digital
Client: IntelyCare
The team’s objective was to capture the attention of the nursing community by creating a campaign building interest for IntelyCare’s mission to give nurses more flexibility through its platform. The targeted designated market area campaign used paid social, display, pre-roll, digital audio, connected television and experiential activations. The team saw a 733% increase in applications, with almost 3,000 of them through paid social.
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