George Aloth,
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President and CEO, CareFirst BlueCross BlueShield Community Health Plan DC
After being named CEO at the beginning of 2020, Aloth was immediately put to the test with the pandemic, having to enter a Medicaid contract rebidding process in the Washington, D.C., market, as well as integrating his former insurer, Trusted Health Plan, following a merger. During the pandemic, he quickly shifted resources to ensure that members could access telehealth services. He also authorized COVID-19 care packages for members, which included face masks and hand sanitizers, and working with Aramark to get hundreds of boxed lunches delivered weekly to community partners that serve homeless populations.