Healthcare Marketing Impact Awards - 2021

Campaign: Virtual Health Campaign from Aerial

Agency: N/A

Client: MEDecision

MEDecision created a digital marketing campaign to drive business growth through sales of its Aerial virtual health product. The campaign tapped ads, messaging and collateral structured around the theme that “virtual is reality.” The results: The Aerial campaign drove 327 MQLs (marketing qualified leads)—more than 109% of the campaign’s goal—to Medecision’s sales team. Webinars and content syndication engaged and moved prospects through a digital campaign to achieve MQLs.