Silver Award for Integrated Campaign
StrawberryFrog
Provider/Insurer
Campaign: Together We Well
Client: Northwell Health
Through “Together We Well,” Northwell Health wanted to honor the relationship it had with New Yorkers during the pandemic. “Together We Well” launched on May 25, continued to air throughout the summer. In a brand survey, 76% of respondents said the campaign was memorable. Another survey found that 89% felt Northwell stood out from the crowd.