Healthcare Marketing Impact Awards - 2020

Campaign: Monsters

Client: LifeBridge Health

LifeBridge Health wanted to create a film that would be different from the traditional hospital campaign. “Monsters” was promoted on TV, digital and social media and began airing on Hulu and Broadcast Nov. 28, 2019 to May 3, 2020. Over five months, it resulted in more than 8 million impressions. Brand awareness rose by 8.3% during that time as well.