Healthcare Marketing Impact Awards - 2019

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Silver Award for Social Media Campaign

Valid Ideas

Supplier/Vendor/Pharma

Campaign: Brilliant Distinctions: Allergan's consumer loyalty program

Client: Allergan

Brilliant Distinctions is a consumer loyalty program that uses a simple points system to reward patients with savings on qualifying Allergan products. The company wanted to use social media to increase awareness of the program and its benefits and drive social engagements through content.