Some of the people who work for Impact Advisors, a technology consultancy that serves hospitals nationwide, may never have seen many of their co-workers in person. They're spread out around the country, and many travel frequently to meet with clients.
But they might know them better because of their pets. That's because, among the many activities the company promotes to help make work fun is its pet supermodel contest. Employees enter pictures of their pets for the competition—so they might know a long-distance co-worker's dog better than the colleague.
“You'll meet someone at the office, and you're like, 'Oh yeah, you're Daisy's mom,' ” said company co-founder and CEO Peter Smith (whose dog Roscoe went with a back-to-school theme, including backpack, for this year's picture).