President Barack Obama pitched Healthcare.gov in interviews with three seemingly unusual outlets on Friday—a hip hop radio station in Raleigh, N.C., a sports radio show and a morning talk show led by "American Idol" host Ryan Seacrest.
But it's not the first time the president has used popular venues to pitch the Patient Protection and Affordable Care Act to young Americans. Friday marked the second time this year Obama has appeared on Seacrest's On Air and Colin Cowherd's ESPN radio show, The Herd, to plug the law, and he's appeared on several other popular shows to pitch the ACA.
Speaking on Cowherd's show just days before the deadline to sign up for Obamacare effective Jan. 1, 2015, Obama made an appeal to young men, who he said tend to think they're indestructible. For an average of about $82 a month, Obama said members of that group could get high-quality health coverage, and also thanked athletes such as LeBron James and Magic Johnson for their public support and promotion of the law.
The president's recent interview with Seacrest aired Monday morning. Obama told Seacrest that increased competition on the exchange has been good for Americans: “People who do a little shopping can get an even lower rate that last year,” Obama said. “Once the thing started working, there were more options, there was more competition, and that drove prices down.”
Individual market-premium increases for 2015 were relatively tame and comparable to that of employer-sponsored coverage. The average 2015 premium increase across 41 states and the District of Columbia was about 6%, or 3.5% when only factoring in rates that have been finalized in seven states and D.C., according to PricewaterhouseCoopers' Health Research Institute.
Concluding the interview, Seacrest asked Obama to finish his sentence, singing “All I want for Christmas is…,” to which Obama playfully responded “for you to sign up for healthcare.”