When UnitedHealth Group kicks off the third-quarter earnings season for insurers Thursday, reform watchers will be eager to hear more from its executives about their intentions for the 2015 Obamacare open enrollment. The Minnetonka, Minn.-based insurer has indicated it intends to more than double its exchange footprint, competing for customers in 24 states after its cautious entry into the exchange business this year. A recent analysis by J.P. Morgan estimated UnitedHealth will attract 450,000 exchange enrollees.
Aetna, Cigna and Humana are modestly expanding their exchange participation for 2015. Those insurers will follow with third-quarter earnings reports in the coming weeks.