This year, Modern Healthcare and Advertising Age partnered to create the Healthcare Marketing IMPACT Awards to recognize healthcare's best advertising, marketing, promotion and communication campaigns on and across all media platforms.
Advocacy, Print Campaign of the Year, Healthcare Marketing IMPACT Awards
Gold award
AGENCY/FIRM: Anderson DDB, Toronto
CLIENT: FASworld, Toronto
THE CAMPAIGN: Fetal alcohol syndrome disorders are birth defects that are 100% preventable. Just don't drink during pregnancy. That's the message in this series of ads literally focused on the “baby bump.”
Silver award
AGENCY/FIRM: Camp and King, San Francisco
CLIENT/CAMPAIGN: City of Hope: “Citizens of Hope”
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