This year, Modern Healthcare and Advertising Age partnered to create the Healthcare Marketing IMPACT Awards to recognize healthcare's best advertising, marketing, promotion and communication campaigns on and across all media platforms.
Providers, Video Campaign of the Year, Healthcare Marketing IMPACT Awards
Gold award
AGENCY/FIRM: SPM Marketing & Communications, LaGrange, Ill.
CLIENT: University of Kansas Hospital, Kansas City
THE CAMPAIGN: This video series profiles the academic medical center, from its humble beginnings as a small hospital in 1905 to the cutting-edge provider it is today. The question for viewers: “Why would you go anywhere else?”
Silver award
AGENCY/FIRM: SPM Marketing & Communications, LaGrange, Ill.
CLIENT/CAMPAIGN: University of Maryland St. Joseph Medical Center, Towson: “Be a Part of Something Greater”
Bronze award
AGENCY/FIRM: Laughlin Constable, Chicago
CLIENT/CAMPAIGN: Cadence Health, Winfield, Ill.: “Life Changing Care”
Letter
to the
Editor
Send us a letter
Have an opinion about this story? Click here to submit a Letter to the Editor, and we may publish it in print.
Sponsored Content