In a perfect world, everyone would care more about their health than their pocketbooks. Of course, this is the real world and the bottom line still refers to the size of one's bank account and not one's, um, bottom.
With that in mind, at least one doctor is calling for a new system that would pay patients for healthy living. In a recent blog post at KevinMD.com, family physician Dr. Stewart Segal advocated for “patient pay-for-performance (PP4P),” rather than the “doctor pay-for-performance (P4P)” system that has been suggested by some insurers and Medicare officials. The P4P method would financially reward, and punish, doctors based on how their patients fare.