That message is: Deep-frying turkey can be dangerous.
Especially if the turkey is not totally thawed.
Doubly especially if the deep fryer is located inside a house instead of outside.
Double-dog especially if the turkey-chef doesn't use his or her dingle-dangle in the process. (The dingle-dangle in question being the device used to lower the holiday poultry into the sizzling oil.)
Shatner is starring in a series of YouTube videos produced by State Farm Insurance offering several tips on deep-frying turkeys (you can watch them at bit.ly/tU8vsb). Those tips primarily consist of: Make sure the turkey is thawed and dry; turn off the gas-powered flame before putting the bird in the fryer and use a dingle-dangle to lower the bird into the vat; and always fry out of doors.
Shatner uses his trademark tongue-in-cheek delivery—does he have any other kind?—to overdramatize what is otherwise a serious issue. (State Farm records show that Thanksgiving produces more cooking fires than any other day of the year.)
“That fire took so much from me,” Shatner says in a voice-over, describing a past turkey-fryer accident of his own. “Mostly arm hair, a little skin. But it gave me a healthy fear. Fire, metal, oil and turkey are glorious when in harmony. But their power is unrelenting in careless hands.”
And don't forget the dingle-dangle.