In response to Joseph Conn's Public wants PHRs, but with privacy caveats: survey":
Q: I am a senior financial analyst. I was reading your article on Modern Healthcare Online and found it interesting. I did have one question about the methodology for the survey on which you are reporting. You indicate that this was a national survey that was conducted online and included both those who use the Internet and those who do not.
My question is how can someone who does not use the Internet participate in an online survey? It would seem that you have to be online to complete the survey. I am curious as to how this was accomplished. Would you please let me know?
Ted NowakFederal programs oversightCommunicationsBlue Cross and Blue Shield of MichiganSouthfield, Mich.
A: The survey commissioned by the Markle Foundation was conducted by Knowledge Networks, which gathers its samples through telephonic random-digit dialing. Respondents with Internet access are asked to take the survey via a Web site. Those without Internet access take the survey on their televisions by using a TV-top device provided by Knowledge Networks. More information about this methodology is available here.
Josh LemieuxDirectorPersonal Health Technology InitiativeMarkle FoundationPortland, Ore. To submit a letter to YOUR VIEWS, click here. Please include your name, title and hometown.