Data-miner Data Advantage Corp., Louisville, Ky., announced it is acquiring Planning 2.0, Nashville, a healthcare marketing company. Terms were undisclosed. Data Advantage mines patient and other healthcare records for the pharmaceutical, bio-technology and medical-device and managed-care industries, as well as healthcare providers, according to the company Web site. Data Advantage itself was acquired in June 2005 by National Care Network, Grapevine, Texas, a healthcare cost-management firm.
Data Advantage to acquire marketer Planning 2.0
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