The National Center for Healthcare Leadership and GE Healthcare have inked an unusual deal that its architects say will boost exposure for their respective management products and services and lead to the launch of new jointly developed training tools.
The agreement will give GE, a vendor of clinical technology, access to large healthcare decisionmakers affiliated with the NCHL.
Executives unveiled the five-year agreement last week, which will let GE Healthcare test its existing leadership consulting strategies through a network of experts, colleges and major U.S. health systems connected to the not-for-profit NCHL. Meanwhile, the Chicago-based NCHL awarded the Waukesha, Wis.-based company exclusive commercial license on certain services and products developed by the center. Executives declined to talk about the financing or intellectual property agreements behind it.
Under the deal, the partners are expected to market leadership development training under the newly created Institute for Transformational Healthcare Leadership within GE Healthcare. At least two officials from each partneramong them, Marie Sinioris, president and chief executive officer of the NCHLwill sit on the steering committee to oversee the institute, which GE Healthcare will operate, officials said. The partners expect to launch the first two training programs for front-line and human-resources managers in October.
Terms give GE Healthcare access to the NCHLs Leadership Excellence Networks, a group of more than 20 schools and health systems that test, pilot and track management development initiatives, including the nations largest Catholic health system, Ascension Health, and Californias Kaiser Foundation.
In addition to the licensing agreement, GE Healthcare and the NCHL will jointly develop training programs. Garrett Ogden, a practice leader with GE Healthcare said that the company will also submit GE Healthcares management programs to the NCHL for review and testing. The NCHL does not certify or accredit programs, Ogden acknowledged, but the arrangement will allow GE Healthcare to test concepts out on those who will eventually use its services, he said. Theres a lot of value in that, whether or not theres an official certification for it, he said.
For the NCHL, the deal delivers access to a new market for management programs and products developed by the 5-year-old not-for-profit. Sinioris said its commercial licensing deal with GE Healthcarewhich allows the NCHL to continue to license its existing healthcare leadership development services products to educational or not-for-profit organizationsis a first for the Chicago-based organization.