Webinar: Optimizing your COVID-19 vaccine outreach

The effort to vaccinate our communities against COVID-19 is complex and requires both education and communication, especially in vulnerable communities.  Healthcare organizations are engaged in multi-faceted efforts to reach patients to offer resources and get vaccines scheduled. These initiatives must be intensified as initial demand subsides. 

During this webinar, experts will offer advice and best practices on how participants can ensure that their vaccination outreach efforts are efficient and reach key patient populations. 

This webinar will offer:

• Best practices for maximizing outreach to patients
• Advice on how to effectively connect with key patient populations 
• Strategies for overcoming obstacles that keep patients from getting vaccinated
   

Meg Aranow
Senior VP, Platform Evangelist
WELL Health

Meg Aranow is the Senior Vice President Platform Evangelist and Client Success at WELL. Before joining WELL, she served as CEO for Edaris Health and Senior Research Director with Advisory Board’s Information Technology Strategy Council. Previously, she was Vice President and CIO for Boston Medical Center for more than a decade.

Annie Haarmann
Head of Strategy and Consulting, Healthcare and Life Sciences
Reputation

In her current position as Head of Strategy and Consulting, Healthcare and Life Sciences at Reputation, Annie partners with large, complex healthcare organizations to provide strategic consulting and data-driven insights to maximize value and drive patient acquisition. Annie also leads Reputation’s healthcare business strategy - partnering cross-functionally across sales, marketing, customer success, product and data science. Prior to her current role, Annie led a national team and directed enterprise strategy for digital marketing and online experience at Ascension.  
 

Adam Rubenfire
Content Strategist
Modern Healthcare

Adam Rubenfire is a content strategist. His primary focus is on custom content like articles, white papers and webinars, with additional involvement in events and conferences. Prior to assuming his current role in 2017, he served as Modern Healthcare's supply chain reporter. His work has also appeared in the Wall Street Journal, Automotive News and Crain’s Detroit Business. He has a bachelor’s degree in organizational studies from the University of Michigan. He joined Modern Healthcare in 2014.
 

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