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List Rentals

Increase Revenue with Email List Rental!

Email marketing is an effective, economical and important part of your marketing portfolio. With more than 182,000 permission-based email addresses, Modern Healthcare's email list represents the industry's most exclusive audience of healthcare executives. With Modern Healthcare, you can instantly connect to a group of hard-to-reach decision-makers and influencers with a push of a "send" button.

Use Modern Healthcare's email list to:

  • Drive traffic to your website
  • Increase attendance to seminars/events
  • Educate readers
  • Target a specific segment of buyers
  • Launch a new product
  • Build your prospect database
  • Shorten your sales cycle
  • Promote white papers/case studies
  • Recruit talent
  • Enhance existing advertising campaign

Our readers are highly responsive to email marketing because they want to know how vendors, like you, can solve their business challenges. And because we are selective in what we'll allow (only one third party email a week) your email will stand out among our readers and enjoy high readership. High readership means greater mindshare, increased preference for your brand and increased ROI.

To help you measure the success of your campaign we also provide detailed tracking reports including open and click rates. Contact us today to learn how our list can deliver targeted, immediate and measurable results for your organization.

Contact: Amanda Duque, Audience Development Coordinator, at 313-446-1684 or aduque@crain.com.

And remember... because we only send one third party email a week, our calendar books up fast. Secure your promotion date today!

Rates

Standard HTML/Text Message . . . . . . . . . . . . . . $550/m

Form/Registration HTML/Text Messages . . . . . . . . . . . $1,550/M (page links to form or registration)

Selections

Organization Type . . . . . . . . . . . . . . . $20/m

  • Hospital/Multi-Hospital
  • Medical Group/Clinic
  • HMO/PPO

Selections Continued

Job Title . . . . . . . . . . . . . . . . . . . . . . . .$20/m

  • Senior Mgmt. (ex. CEO, President, Administrator)
  • Operations Mgmt. (ex. COO, Exec VP, VP)
  • Financial Mgmt. (ex. CFO, VP/Director Finance)
  • Information Mgmt (ex. CIO, CTO, VP MIS)
  • Materials Mgmt. (ex. CPO, VP/Director Materials Mgmt.)
  • Clinical Mgmt. (ex. CMO, Med Dir, Chief of Staff)
  • Medical Imaging (ex. Radiology Administrator, VP/Director)
  • Board Member
  • Government/Voluntary Health
  • Vendor/Supplier
  • Healthcare Consultants
  • Investment/Banking
  • Legal

State or Zip Code. . . . . . . . . . . . . . . . $10/m

Additional Fees

Suppression. . . . . . . . . . . . . . . . . . . $150

Transmission/Set Up. . . . . . . . . . . . . . . . . . $100/m

Minimum order is 5,000 names for current advertisers with Modern Healthcare and 10,000 names for non-advertisers. Each order includes two tests of your email promotion. Additional tests = $75 each. Copy changes = $75. Please allow 48 hours for email counts and 5-7 business days from receipt of materials to process orders. All orders cancelled less than 10 business days prior to the deployment are subject to 1/3 the billable cost of the list. Orders cancelled after tests are deployed are billable at full charges including set-up and transmission fees. Rescheduling of email deployment date less than 10 business days prior to scheduled date and prior to tests are subject to a $500.00 fee. Postal list rental is also available.

Contact: Amanda Duque, Audience Development Coordinator, at 313-446-1684 or aduque@crain.com.

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