Attorneys predict that more False Claims Act cases alleging Stark violations are on the horizon partly because two giant cases, involving Tuomey Healthcare System and Halifax Health, alerted potential whistle-blowers inside hospitals to the riches they could pocket.
Competition is building in the cancer-care field, as hospitals, health systems and physician groups are constructing new cancer centers in response to the aging of the baby boomers and a projected increase in cancer diagnoses over the next 20 years.
Outsourcing medical staffing: Hospitals turn to managed-service providers to handle all temporary staffing chores
Major healthcare staffing companies increasingly are serving as general contractors for hospitals scrambling to staff up with contingent physicians and nurses.
Intensive use of patient data for clinical and cost improvement are hallmarks of the hospitals that made this year's list of Truven Health Analytics' 50 Top Cardiovascular Hospitals in the U.S.
Medicaid losses lead the pack ... and their share of community benefit at not-for-profit hospitals is growing
Most hospitals lose money on every Medicaid patient they treat, and those losses are mounting as millions of Americans gain coverage through state programs that provide insurance to poor residents. But for not-for-profit hospitals, at least, those losses may have one positive side effect.
Experts say healthcare marketers need to pay more attention to the LGBT market, which has significant purchasing power. They say there are cost-effective ways to reach out to that market, including the use of marketing materials that include LGBT people along with other diverse groups.
About a year into his 11-year tenure as CEO of Kaiser Permanente, George Halvorson realized the organization had an image problem. His solution might seem strange coming from someone who learned healthcare on the insurance side.
Hospitals and health systems have been spending more on advertising in recent years, with an emphasis on educating patients and engaging them in their growing role as healthcare consumers.
They're the ads with the asterisks, and they have the vaping community in an uproar. In a multifaceted campaign launched last March, the California Tobacco Control Program, part of the state's Public Health Department, targeted the surging use of e-cigarettes, especially among young adults, and...
It takes a village to tell a compelling story. That's the organizing principle for Nashville-based BOHAN Advertising, where collaboration is more than an in-house exercise.
Once again, the Healthcare Marketing IMPACT Awards celebrate the exciting work being done to create and implement ethical messaging in healthcare.
Nursing groups and some safety experts say inadequate nurse staffing is a widespread problem. In June, Massachusetts passed a mandatory ICU nurse staffing law. Similar bills are pending in other states, and there's a bill in Congress to require hospitals to closely track staffing levels.