Healthcare Business News

HIMSS, KLAS making moves abroad

By Joseph Conn
Posted: January 30, 2013 - 2:00 pm ET

The global growth of healthcare information technology globally is reflected in two announcements this week from big U.S. players.

In an e-mail from the Healthcare Information and Management Systems Society touting its new trade show, HIMSS Forum Australia and New Zealand, the Chicago-based association estimates that health IT spending in those two South Pacific nations will exceed $2 billion by 2015. The show is set for May 15-16 in Sydney.

Meanwhile, KLAS Enterprises, a health IT market research firm for hospitals and other provider groups, announced it had reached a cross-marketing agreement with EHealth Media, publisher of EHealth Insider, a news service focusing on the health IT industry in the U.K.; parent of EHI Intelligence, which performs market research similar to that performed by KLAS in the U.S.; and promoter of EHI Live, a health IT trade show.

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The partnership “will focus on cross-promoting respective market intelligence services in the firms' respective home markets,” a KLAS statement said. “EHI will cross-market KLAS reports in the UK, while KLAS will cross-market EHI research products and events to U.S.-based suppliers working in the U.K. market.”

Early last year, Jared Peterson, executive vice president of research operations at KLAS, said the Orem, Utah-based company had an interest in a measured expansion of its operations outside the U.S., buoyed in part by what he described as the “energy” he experienced at a U.K. trade show.

In the KLAS statement, Jon Hoeksma, co-founder of EHealth Media, said, "The U.K. health IT market is undergoing huge change, but it lacks good, reliable performance measures, both on supplier performance and on how healthcare providers benefit from technology investments. The new partnership between EHI and KLAS will help advance the visibility of both and help NHS (National Health Service) trusts make the most of their technology investments.”

It is not the first HIMSS conference outside the U.S., but the first targeting both Australia and New Zealand. HIMSS held its first conference abroad, the World of Health IT Conference and Exhibition, in Geneva, Switzerland in 2006. The following year it hosted its first Asia/Pacific conference in Singapore. Last year, HIMSS hosted meetings or shows Abu Dhabi, Copenhagen, Kuala Lumpur, Sydney and two in Singapore.

Although Global health IT market watcher IDC Health Insights forecasted health IT spending in the U.K. will remain “sluggish” until 2014, annual spending in the health IT sector throughout Western Europe will grow from $13.3 billion in 2011 to $14.9 billion in 2016, a 12% increase.

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