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Outliers: In search of livelier reading

By Modern Healthcare
Posted: January 12, 2013 - 12:01 am ET

Outliers is sure you're familiar with the phenomenon: You're waiting (… and waiting) in the doctor's office or a hospital, and all there is to read is a 10-year-old copy of Golf.

One magazine is doing what it can to fight that syndrome by donating piles of its back issues to cancer treatment centers. It seems an editor of Mental Floss was undergoing chemotherapy and needed a little extra diversion during treatment. “The only magazines are ones that get left behind by previous patients, which largely results in an eclectic mix of trade mags. (I'm sure Paper Age and National Guard are both fine publications, but they're not exactly general interest titles),” Ethan Trex wrote in his blog. Outliers assumes he wasn't referring to Modern Healthcare, of course.

Mental Floss, an eclectic magazine that bills itself as “an intelligent read, but not too intelligent,” asked its readers to suggest more cancer centers that could use some back issues. If you have suggestions, you could drop them a line at

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