Healthcare Business News

AMDIS helps launch doc social-media project

By Joseph Conn
Posted: December 2, 2011 - 11:30 am ET

The Association of Medical Directors of Information Systems has teamed with the Chan Soon-Shiong Family Foundation, the Optum Institute for Sustainable Health and Siemens Healthcare to launch Doctors Helping Doctors Transform Health Care, a collaborative, not-for-profit social-media initiative aimed at physicians.

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The project's goal is to allow physicians to share information about quality, patient safety and efficiency through the greater use of health information technology.

An official launch ceremony for the project occurred Thursday in Washington. "Our goal is to help other doctors navigate how to use health IT to make care better, safer and more effective," said Dr. Peter Basch, an AMDIS member and a founding member and board chairman of the new organization, in a news release. "With meaningful-use incentives now being offered by federal and state programs to support the use of health IT, we have the opportunity to leverage this significant investment to transform healthcare." Basch is medical director of ambulatory EHR and health IT policy for MedStar Health.

Other members of the founding board of directors are AMDIS President Dr. William Bria, chief medical information officer at Shriners Hospitals for Children; Dr. Michael Zaroukian, chief medical information officer and professor of medicine at Michigan State University and medical director of clinical informatics and care transformation for Sparrow Health System; and Janet Marchibroda, chair of the health IT initiative at the Bipartisan Policy Center. Marchibroda will serve as executive director of the initiative.

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